If you're reading this my guess is that you are a restaurant owner or a manager. You could also be simply passionate about restaurants and social media.
I wonder if you have noticed in the recent past restaurants either disappearing off the high street or cutting back on staff due to what has been happening brought on by the ever-changing world and the introduction of social media which clearly has affected how we communicate later on how we do business or search for products/services.
How Restaurants Should Use Social Media
Restaurant owners/managers, incorporate the below tips if you want to create a buzz around your restaurant or bar.
𝒃𝒆𝒉𝒊𝒏𝒅 𝒕𝒉𝒆 𝒔𝒄𝒆𝒏𝒆𝒔 video of your chef/staff. DAILY! Ideally, look at the insights to see when best to post. This will not only increase visibility but curiosity too.
Your chef talking about the day’s busy lunch hour, prepping or staff taking bookings.
Share photos of staff taking a customer’s order.
People love people, people love seeing people, people love being seen, people love engagement, people love being a part of the action.
We don’t want to miss out on the fun.
I dare you to get out of your comfort zone and connect with hungry tummies.
Here's how. A simple guide.
•Take a photo of your staff with that plate of Salad or the special for the day.
• Share a video of them filling those plates with good food.
As a foodie and a people’s person, this gets my attention....!
Now, this does not only attract the eyes of other humans, but it also motivates your staff. Having them on your page is like being on a TV commercial back in the days.
They’ll love it, they’ll share it, they’ll feel more related to the restaurant and even perform better and serve customers best.
Most of all, it will get clients thinking – “the staff is happy, that’s where I wanna be” (something of the sort)
People love seeing happy people.
People love seeing happy people taking part in making them happy AKA happy people ready to serve them when they walk into your restaurant.
YOU MAY NEVER HAVE REALIZED WHY THE HAPPY SONG/VIDEO by PHARRELL went viral – coz people love seeing happy people.
So, if you have been posting 5 photos and 2 videos of your best dishes, add some people to them, maybe 2 photos and a video involving staff for the start and witness miracles unfold.
Look out for the next blog. Also, feel free to share your experience by commenting below. I would like to hear and learn from you.
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